The Roadvert Blog

15 APR

How much revenue can your fleet advertising campaigns generate? Find out with the Roadvert Audience Predictor


How much revenue can your fleet advertising campaigns generate? Find out with the Roadvert Audience Predictor

Investing wisely when it comes to van and truck advertising for your local authority or corporate messages and promotions is critical for all fleet managers.

It is a classic mistake to under-value the power of commercial vehicle signs – putting it simply, your fleet carries your messages around their places of business, acting as mobile billboards.

Importantly, your audience will not become as bored of them as they do with signs that they pass day after day, in the same location...

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27 MAR

Drumming up support for Great British Spring Clean – on the sides of recycling vehicles


Drumming up support for Great British Spring Clean – on the sides of recycling vehicles

There’s word of mouth, celebrity endorsement and now, there’s another way to tell people who don’t already know about the Great British Spring Clean.

The ideal vehicles for promoting campaigns to places that may otherwise be out of reach is obvious: on the sides of bin lorries and recycling vehicles.

Local authorities up and down the country are already spreading messages about recycling, littering and fly-tipping on the sides of their refuse fleets. These are the only vehicles that travel in every neighbourhood street, in every Council in Britain...

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07 MAR

What is Roadvert™ Media and why is it an invaluable fleet advertising tool?


What is Roadvert™ Media and why is it an invaluable fleet advertising tool?

If you are a frustrated fleet manager, struggling to juggle tight budgets whilst delivering great results, the team at Roadvert™ Media are here to give your fleet the value it deserves.

Refuse vehicles, trucks, vans and commercial vehicles in general have been used by Local Authorities to promote council messages to communities for a number of years.

Roadvert™ is a unique medium that allows messages to be calculated in terms of actual reach, to deliver excellent results…

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14 FEB

Free assessment for fleet van and truck sign advertising reach from Roadvert


Free assessment for fleet van and truck sign advertising reach from Roadvert

Using your company vans, trucks and RCVs as a way of advertising your services is smart. It’s a no-brainer, in fact. It is cheaper than other forms of advertising and it gets your message across quite literally to wherever your van goes.

But many businesses and local authorities plod on with just one set of signs for the entire duration of their fleet vehicles’ useful lifetime.

Standard truck, RCV and van graphics usually feature company name, a tag-line, a logo, a telephone number, contact email and a website.

But is this really the best you can do? Of course not!

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08 JAN

How Roadvert™ can make your fleet work harder!


Struggling to juggle tight budgets whilst at the same time delivering great results can be a difficult job for many Fleet managers.

Don’t worry - Roadvert™ is here to give your fleet the value it deserves.

Local Authorities have been using refuse collection vehicles (RCVs), vans and trucks for years as a way of spreading messages to their local communities. Roadvert™ is a unique medium that allows promotions to be calculated in terms of actual reach, in turn, delivering excellent results!

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