What is Roadvert?

Roadvert is a unique combination of audience recognition software and a fast graphic solution.

Together, they present a powerful tool to assess the value of your vehicles for carrying advertising that can be changed quickly and with no damage to vehicle paintwork – FAST. Why not generate extra revenue while your vehicles go about their daily business?

Especially designed for Government, Roadvert segments its data into every local authority region in the UK. The data sources used are the most respected and are updated in real time.

REGISTER NOW for a free trial and find out how much your fleet can generate.

How It Works

How It Works


Register to become a Roadvert member then quote and buy your advert.


Login to the secure Members area. You can then quote and buy.


Using our unique predictor software calculate the reach of your campaign.


Book your advertising requirements and leave us to do the rest.


Common questions about Roadvert

If you've got more questions and we'll do our best to answer, just contact us.

  • What is Roadvert?

    Roadvert is a powerful combination of a quick changing vehicle graphics system, Spedian™, and audience predictive software that gives vehicles a marketing value.

  • Where is the source data for the predictor from?

    Data is sourced from official Government statistics.

  • What information does the predictor give?

    The predictor estimates the potential audience a vehicle can deliver by going about its daily business. This can be broken down Nationally, Regionally or by every Local Authority in the UK.

  • How does the system give advantages to local authorities and external advertisers?

    Simply. You follow the questions asked in the predictor. Press the campaign button and you will immediately have a potential campaign performance from your vehicles.

  • Which tracking system is used and what are the benefits for local authorities?

    We use NAVMAN. However, if you use another tracking system we can integrate this into the Roadvert software. Tracking vehicles builds a comparison in real time of actual predicted audience against the estimated predicted audience.

  • Is there a monthly fee to track?

    Yes. This depends on the number of vehicles tracked.

  • Can I run different campaigns with my diverse range of vehicles, or just one?

    Yes, we can run different campaigns on different vehicles or on different sides or rear of the vehicle.

  • What graphic system can I use?

    You can only use the Spedian™ vehicle graphics systems www.spedian.co.uk and www.spediansuperlite.co.uk